AI Toolbox · AI visibility

Your clients ask Google.
Their customers ask ChatGPT.

When someone asks an AI assistant to recommend a plumber, a dentist or a law firm, one business gets named and the rest don't exist. AI visibility measures whether that business is your client — across ChatGPT, Claude, Gemini and Perplexity — and tells you exactly what to fix. Sold under your brand, as the next thing your SEO clients are already asking for.

White-label PDF reports Scheduled & emailed for you Flat rate per report
Northstar StudioAI visibility — Miller Plumbing
This month
Visibility score43/100+9 since last report
Assistants measured440 buyer questions
Biggest gap1Site blocks AI readers
AssistantRecommendedScore
Perplexity9 of 10 90
ChatGPT4 of 10 40
Gemini1 of 10 10
How a check works

Real buyer questions.
Real assistant answers.

No scraping tricks, no guesswork — a check asks the assistants the same things a genuine customer would, then reads what came back.

1. Point it at a website

We read the site once and work out the trading name, what the business does, where it trades, and the questions its customers actually ask — "best emergency plumber in Leeds", "who can fix a boiler on a Sunday".

2. Ask every assistant, every question

Each check puts every question to ChatGPT, Claude, Gemini and Perplexity, the way a real person would, and records whether your client gets recommended — and who gets recommended instead.

3. Get the score and the fix list

A 0–100 visibility score per assistant and overall, the competitor leaderboard, technical checks on the site itself, and drafted recommendations: content worth writing, schema worth adding, and any settings quietly telling AI assistants to go away.

Score across 4 leading AI assistants Who gets recommended instead Question-by-question evidence Site AI-readiness checks Content & schema recommendations Client-ready PDF, your branding Weekly, fortnightly or monthly schedules Full API for your own tooling
The reseller shape

A monthly service
you can sell this week.

Agencies package this as AI Search Optimisation — a monthly report plus the work it recommends. You pay a flat rate per report from your credit; what you charge for the service, and everything the client sees, is yours.

What your client receives

A report from you, not from us

The email and attached PDF carry your name, your logo and your colours. Replies go to your inbox. Schedule it monthly and the whole service — measure, report, deliver — runs itself while you sell the improvements.

Why it lands now

The question clients are already asking

"Does ChatGPT recommend us?" is this decade's "are we on page one?". The agencies answering it first, with evidence, are winning the retainer.

Track the trend

Regular reports show movement — the score going up is the story your monthly invoice tells.

No surprise spend

Flat rate per report, off the same credit balance as everything else, with a daily cap. A failed check is never charged.

See where your own agency stands first.

Sign up, point it at your own website, and read the report you could be selling — the first one makes the pitch for you.